What indicator was used to determine if the Baskin-Robins Wacky Summer Flavors campaign was successful?

a. coverage in national news outlets
b. shares on Facebook
c. feedback on the Baskin-Robins website
d. more than 1 million Instagram impressions

a. coverage in national news outlets

Communication & Mass Media

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__________ listening involves listening carefully to a message to

judge it as acceptable or not. Fill in the blanks with correct word

Communication & Mass Media

A _________________ script, also known as split page, is common to the documentary format or multi-camera productions, using two parts with description of visuals in the left-hand side and the corresponding voice-over and dialogue in the right hand side.

A. proposal B. two-column C. development D. full view 

Communication & Mass Media