Andrea was the scheduled speaker for the annual family picnic for her organization

She
was preparing a presentation on improving organizational attitudes because she thought
everyone would be in a good mood and be receptive to hearing such an important topic.
What factor might Andrea want to reconsider before giving her speech?
A. Audience demographics
B. Nonverbal messages
C. Occasion for the gathering
D. Audience apprehension

C

Communication & Mass Media

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Indicate whether the statement is true or false

Communication & Mass Media

The explanation of how individuals make media and content choices based on expectations of reward and effort required is the

A. cost-benefit ratio. B. media-use model. C. fraction of selection. D. synergy-to-effort equation.

Communication & Mass Media