The __________ theory applies to the situation in which owners of a corporation have so mingled their own affairs with those of the corporation that the corporation does not exist as a distinct entity
a. undercapitalization
b. alter ego
c. per se
d. absolute
b
Business
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At the stage of ________, salespeople and customized direct and interactive marketing enter the promotion mix. Messages are altered to influence customers to feel that they simply can't do without the item.
A. Attention B. Interest C. Desire D. Decision E. Action
Business
Compare and contrast closed-ended questions and open-ended questions for gathering data
What will be an ideal response?
Business