Marque, a high-end maker of designer watches, has started making inexpensive watches to take advantage of enormous growth rates in low-end market segments. Marque is most likely engaging in ________

A) franchising
B) line filling
C) two-way stretching
D) upward stretching
E) downward stretching

E

Business

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Mr. Jones, in order to comply with the regulations of the state Housing Law, should seek the issuance of a building permit from:

A: The local building department; B: The nearest office of the Department of Housing and Community Development; C: The California Bureau of Real Estate; D: The California Department of Urban Renewal.

Business

Briefly describe several of the inputs that marketers typically contribute to a company's business plan

What will be an ideal response?

Business