What kind of brochure needs an efficient, practical, and down-to-earth style of writing to tell about an organization and its procedures?
a) Informational
b) Persuasive
c) Technical
d) Wordy
ANS: a
Communication & Mass Media
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In dealing with reporters, editors should
a. be forceful to show them who is boss b. raise questions about stories that readers would belikely to raise c. write lead paragraphs on all stories and then let thereporters finish them d. let the staff know who are the best reporters and who are not
Communication & Mass Media
If listeners already know a lot about your topic, you don't need to present both sides of the argument to enhance credibility
Indicate whether the statement is true or false
Communication & Mass Media