To avoid the consensus trap, which technique involving presenting two conflicting views (the thesis and the antithesis) presented in a debate format can be traced back to Plato and Aristotle?

Explain why correctly segmenting consumers will help a company target its marketing dollars more effectively

What will be an ideal response?

A company issues a callable (at par) 20-year, 5% coupon bond with annual coupon payments. The bond can be called at par in one year after release or any time after that on a coupon payment date

On release, it has a price of $102 per $100 of face value. What is the yield to call of this bond when it is released? A) 2.94% B) 4.11% C) 5.60% D) 6.66%