Trequartista Vogues was facing widespread protests from human rights activists for employing minors as workers in its offshore factories
After a week of ongoing demonstrations, the board of directors called an emergency meeting with the PR department. They discussed the potential ramifications of this negative publicity, and how the issue could potentially jeopardize the organization's credibility and reputation among its customers.
In which phase of the issues management process is the organization currently?
a) Analysis
b) Implementation
c) Evaluation
d) Identification
a
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Which of the following is a statement of opinion?
A) Iraq is the second largest oil supplier in the Middle East. B) Our oil reserves have declined by 10% in the past three years. C) Many Americans support school vouchers. D) Corporate campaign donations are undermining the democratic process. E) Most European governments are democracies.
Creatives, in addition to copywriting, also have to understand
a.Assertiveness when pitching ideas to the account people b.How to ensure their idea is always chosen c.The value of useful feedback on their work d. How to do business in the digital space