A recent study demonstrated that the eight types of organizational outcomes had significant and positive relationships with clan, adhocracy, and market cultures, especially with the outcomes of job satisfaction and organizational commitment.

a. True
b. False

a. True

Business

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Unfortunately, you cannot use packaging to enhance value when selling intangible products

Indicate whether the statement is true or false

Business

Viral marketing, online videos, and blogs are most closely associated with which type of promotional tool?

A) personal selling B) word-of-mouth marketing C) transactional marketing D) broadcasting E) advertising

Business