A repeated measures design may hampered by the

effect, in which the effects of one experimental manipulation may affect the next manipulation.

Fill in the blank(s) with the appropriate word(s).

carryover

Communication & Mass Media

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A(n) ________ speech is one with little or no advance notice

A) impromptu B) extemporaneous C) poor D) unresearched

Communication & Mass Media

Which of the following statement about auditorium testing is incorrect?

a) Usually, 15-30 people are invited to a large room and asked to listen music b) Usually, between 200 and 800 hooks are tested c) Respondents are generally paid $25-$150 for their cooperation d) Auditorium music testing is designed to test only recurrents and oldies

Communication & Mass Media