Only _____________ can elect directors. Board of directors hires officers and other executive employees.

A company's book value is $24.50 billion, its market value is $80.01 billion. The ratio of its market value to book value on a per share basis is:

a) 3.27 b) 0.31 c) 1.960 d) Need information on number of outstanding shares e) Need price per share

Preconditions of buzz marketing include the following, except:

A) the product must be unique, new, or perform better than current brands B) the brand must stand out over current brands on the market C) the brand must be well known and accepted by the majority of consumers D) the brand must have distinct advantages over current brands on the market