Managers use philosophies that guide them in their decision making

Home Bakery Company manufactures two products—toaster ovens and bread machines

The following data are available: Toaster Ovens Bread Machines Sales price $80 $140 Variable costs $60 $60 Home Bakery Living can manufacture six toaster ovens per machine hour and four bread machines per machine hour. Home Bakery's production capacity is 2,000 machine hours per month. What is the contribution margin per machine hour for toaster ovens? (Round machine hour per unit to two decimal places and your final answer to the nearest whole dollar.) A) $120 B) $20 C) $14 D) $320

Which of the following is an online tool designed to engage customers and move them closer to a direct purchase or other marketing outcome?

A) direct mail B) infomercial C) printed catalogue D) branded community Web site E) marketing Web site