The ________ lays out the target markets and the value proposition that will be offered, based on an analysis of the best market opportunities
A) organizational plan
B) strategic marketing plan
C) corporate tactical plan
D) corporate mission
E) customer-value statement
B
Business
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Expected customer services are generally offered _____
a. to all customers b. free-of-charge c. at a fee which enables the retailer to break even d. at a fee which enables the retailer to earn a fair profit over the cost of the service
Business
Companies report earnings per share for all of the following except ________
A) operating income B) net income C) continuing operations D) discontinued operations
Business