________ is a business practice in which a buyer shapes a supplier's products and operations to satisfy its needs

A) Reciprocity
B) Functionalization
C) Reverse marketing
D) Bottom-up marketing
E) Crowdsourcing

C

Business

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Repeating the same ad does not always work, which has led advertisers to take advantage of the principle of variability theory. That means brand and ad recall are increased because the ad:

A) has several identifiable selling points B) is seen by consumers in different environments C) uses the same tagline in every venue D) uses a typical person spokesperson

Business

It is acceptable to utilize foul language at work in certain situations

Indicate whether the statement is true or false

Business