Advertising copywriter ________ recognized in 1841 that there were merchants who needed to reach consumers other than their local newspaper readership. He contacted several Philadelphia newspapers and agreed to broker the sale of space between them and interested advertisers, thus inventing the advertising agency.
A. J. Walter Thompson
B. Volney B. Palmer
C. Cyrus Curtis
D. F. Wayland Ayer
Answer: B
Communication & Mass Media
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__________ is a radio listener survey company
Fill in the blank with correct word
Communication & Mass Media
It has been proposed that constructive conflict could lead to change and stimulates innovation. It has also been proposed that the idea of conflict management is that there could be possible outcomes to the conflict, as opposed to the main idea of conflict resolution that proposes the ending of a conflict. How can you explain the relationship between conflict management and constructive conflict?
What will be an ideal response?
Communication & Mass Media