Coca-Cola uses its marketing skills to defend its niche against PepsiCo. This is an example of a functional-level strategy

Because of the adverse selection problem,

A) lenders may make a disproportionate amount of loans to bad credit risks. B) lenders may refuse loans to individuals with low net worth. C) lenders are reluctant to make loans that are not secured by collateral. D) all of the above.

Bryan works as an HR manager for a software development company. When handling employees and their queries, he keeps in mind that the rules should be applied fairly to everyone under all circumstances. This form of thinking is an example of ________

A) individualism B) particularism C) socialism D) universalism E) collectivism