While planning an event commemorating 9/11 victims, Xavier suggested a humorous topic for the

speech. This is NOT a good idea because it is not

A) appropriate for oral delivery.
B) appropriate in scope.
C) appropriate to the rhetorical situation.
D) important to the speaker.
E) of interest to the audience.

C

Communication & Mass Media

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Reasoning that moves from cause to effect is called ________

A) inductive reasoning B) deductive reasoning C) causal reasoning D) analogic reasoning

Communication & Mass Media

The advertising agency department responsible for developing the actual advertisements is which of the following?

A. research and planning B. creative activity C. media planning D. none of these

Communication & Mass Media