All of the following traits are true of the typical Tom Cruise screen character except

a. deluded
b. unmaterialistic
c. self-absorbed
d. none of the above

b

Communication & Mass Media

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To reach out to larger number of customers, it is imperative that organizations replace the ethnocentric approach of public relations with a more holistic perspective. Which trend will help shape this public relations tactic?

a) Multicultural world b) Public demand for transparency c) Public demand for transparency d) Corporate social responsibilities

Communication & Mass Media

Toasts, acceptance speeches, and introductions typically call for which type of delivery?

A) Impromptu B) Memorized C) Persuasive D) Manuscript E) Extemporaneous

Communication & Mass Media