Customer equity is synonymous with brand equity
Indicate whether the statement is true or false
FALSE
You might also like to view...
Which of the following is not one of the benefits of the framework for addressing ethical dilemmas?
A. It makes explicit the issues underlying the ethical dilemma. B. It highlights the various stakeholders' perspectives. C. It aids in communicating the decision to others. D. It avoids the classic Catch-22 that companies can find themselves caught in when resolving ethical dilemmas ("damned if you do and damned if you don't"). E. It allows a company to justify its decision regarding people versus profits.
After several years of making service calls, Joydeep's performance consistently has been below average. He is not responsive to customers' needs. Comments from customers indicate Joydeep is uninterested in his work
Sundar, Joydeep's supervisor, approaches him to participate in a newly created leader development program offered by the organization. Joydeep is not enthusiastic about participating in the program. Which aspect of the core of learning best describes Joydeep? a. inability to learn b. ineffective organizational culture c. insufficient development experiences d. lack of motivation to learn