____ help get the product to customers and can help fulfill functions such as sales and distribution.

Puffery is a term for a(n)________

A) straightforward promotional message B) claim of superiority that cannot be proven true or false C) emotional appeal to consumers D) subliminal appeal to consumers E) exaggerated claim that can be disproven

Compare and contrast the three distribution strategies, giving examples of products that might be distributed through each strategy

What will be an ideal response?