Ad hominem is an attack on irrelevant personal characteristics of the person who is proposing an idea, rather than on the idea itself

All of the following are true about the use of genre to develop movie stories except

a. Its use automatically synthesizes a vast amount of iconographic data. b. Its use provides a very tight set of ready-made expectations. c. Its use helps to organize and focus story materials. d. Its conventions are mere clichés unless united with significant innovations.

"Attitudes" constitute _________ units of feeling which affect

listening. A.) the smallest B.) the largest C.) the intermediate D.) the most emotional E.) the most logical