Expensive, complex goods or services with which consumers have had little or no experience generally involve _____
a. impulse purchases
b. extended decision making
c. limited decision making
d. routine decision making
b
Business
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CATS stands for:
A) completely automated telephone survey B) computerized aromatic telegraphed senses (surveys involving the sense of smell) C) computerized aerial telegraphy survey (surveys taken from airplanes) D) completely aided toll standard (calls are automatically charged to individual clients as they are made) E) completely aided T-line service
Business
Explain the major benefits of direct marketing for customers and for sellers
What will be an ideal response?
Business