Psychographics cannot be changed by marketing efforts
Indicate whether the statement is true or false.
Answer: FALSE
Explanation: Psychographics are particularly important to marketers because, unlike demographics and geographics, they can be changed by marketing efforts. For example, some companies have overcome consumer resistance by promoting the safety and desirability of using credit rather than depending solely on cash.
Business
You might also like to view...
When time is short, the review of informational needs can generally be skipped without much harm to the overall analysis
Indicate whether the statement is true or false
Business
You should reconcile employee wages reported on Form 941 with the:
A) Employee Wages report. B) Employer Summary report. C) Company Earning Summary report. D) Employee Earnings Summary report.
Business