Today, the Hutchins Commission's concerns about the declining number of news sources
A) has become a moot point due to the proliferation of Internet and cable news sources.
B) has been effectively counteracted by the demassification of media audiences.
C) is more valid than ever due to the impact of the Internet on traditional news sources.
D) remains critical with daily papers going out of business and radio abandoning news programs.
Answer: A
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Mackenzie Pharma has created a drug that reduces the symptoms of Alzheimer's disease in 80% of patients above the age of 65. The company wants to publicize the benefits of this drug so that it reaches as many senior citizens as possible
Which medium best suits Mackenzie Pharma's needs? a) Television b) Radio c) Twitter d) YouTube
Which of the following should you do when determining your main points and selecting supporting material for your speech?
A) ?Ignore audience diversity. B) ?Use initial audience disposition. C) ?Use unfamiliar language and jargon. D) ?Refrain from tailoring a speech based on audience's needs.