Which scale is NOT an itemized rating scale?
A) Likert scale
B) semantic differential scale
C) continuous rating scale
D) Stapel scale
C
Business
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By 2020, it is projected that more than 50% of all households will be composed of a single persons.
a. true b. false
Business
________ is the systematic design, collection, analysis, and reporting of data relevant to a specific marketing situation facing an organization
A) Product marketing B) Strategic planning C) Marketing research D) Market segmentation E) Causal research
Business