_______ aim at inventing new science or capturing new know-how so that required knowledge will be available for application in specific development projects

a. Alliances and partnership projects
b. Research and advanced development projects
c. Breakthrough projects
d. Platform projects

b

Business

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In _____, the manufacturer and the retailer split the costs of advertising the manufacturer's brand.

Fill in the blank(s) with the appropriate word(s).

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What are user-generated content (UGC) sites? Why are these sites useful in business?

What will be an ideal response?

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