The Internet and cell phones are examples of “_____ media.”

Which of the following is not true of Japanese media today?

a. NHK, Japan’s public broadcasting network is the world’s most prosperous fee­supported broadcast organization. b. NHK shares TV ownership about equally with private investors. c. Private ownership of media is not allowed in Japan. d. Japan’s three national daily newspapers, all based in Tokyo, account for almost half of Japan’s newspaper circulation.

Advertising is about creating messages that __________.

a. entertain b. are memorable c. compel people to take action d. reflect pop culture