Advertising is about creating messages that __________.

a. entertain
b. are memorable
c. compel people to take action
d. reflect pop culture

c. compel people to take action

Communication & Mass Media

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Research shows that men find women more attractive in red backgrounds. However, the color of the background does not seem to influence the attractiveness ratings that women give to pictured men

a. True b. False

Communication & Mass Media

The more information you include on each of your PowerPoint slides, the more effective your speech will be.

Answer the following statement true (T) or false (F)

Communication & Mass Media