The major thrust of corporate entrepreneurship is to

a. encourage greater risk taking.
b. raise profitability.
c. encourage innovation.
d. increase morale.

C

Business

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Sales resistance is a natural response that tends to provide the salesperson with valuable information about the consumer

Indicate whether the statement is true or false

Business

What are the two unique characteristics of the demand-based pricing approach?

What will be an ideal response?

Business