If a business enhances the quality of a product, makes it more convenient to use, improves its durability, or makes it more up-to-date, any one of those initiatives fall under the category of ________

A) increasing the market penetration of an existing product or service
B) extending product lines
C) geographic expansion
D) licensing
E) improving an existing product or service

E

Business

You might also like to view...

Customer lifetime value is affected by revenue and by the costs of customer acquisition, retention, and cross-selling

Indicate whether the statement is true or false

Business

A decrease in the response time customers desire increases the number of facilities required in the network

Indicate whether the statement is true or false.

Business