The factors that have led to rapid growth rate of travel to international destinations include increased disposable income, leisure time, and destination attractiveness

________ is the study of how individuals, groups, and organizations select, buy, use, and dispose of goods, services, ideas, or experiences to satisfy their needs and wants

A) Target marketing B) Mind mapping C) Consumer activism D) Consumer behavior E) Product differentiation

Branding is ________

A) all about creating unanimity between products B) the process of performing market research and selling products or services to customers C) endowing products and services with the power of a brand D) the process of comparing competing brands available in the market E) use of online interactive media to promote products and brands