Basic classes of online campaigns include each of the following except

Lead users are users who purchase a product only after it has been used by the majority of mainstream users

Indicate whether the statement is true or false

The training consultant feels that the sales representatives need to understand the entire market to put their customers' needs and buying motives in context

To understand the entire industry, the training consultant recommends that the sales representatives learn more about: A) customers' business plans B) competitor companies' products and pricing C) management's five-year plan D) the history of the lumber industry E) the close rates of other sales reps in the company