Which of the following is not one of the three rules for apologies?
A) Explain what happened.
B) Acknowledge responsibility and harm.
C) Use wording aimed at reducing lawsuits.
D) Explain what action will be taken to compensate victims, if any.
Answer: C
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Research shows that all of the following impact the employee's satisfaction with the job and commitment to the organization EXCEPT
a. how he or she is treated in the firm. b. the actual work the employee performs. c. the firm's competitiveness. d. the relationships formed with colleagues and managers
Social media blur the line between connectors and their audiences because
A) they purchase the same products. B) on the Web, everyone's identity is anonymous. C) both are easily persuaded by conventional advertising messages. D) a person can be a connector and an audience member simultaneously. E) marketers generally do not differentiate between their respective roles.