Unicoi Inc., a Brazilian sports manufacturer, is known as a company that focuses on improving its customers' quality of life. In the context of Hofstede's dimensions, the cultural values dimension of _____ best describes Unicoi Inc
A. individualism
B. uncertainty avoidance
C. femininity
D. high power distance
E. short-term orientation
C
Business
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All of the following are common uses for a direct marketing customer database EXCEPT ________.
A) generating sales leads B) identifying prospective customers C) profiling customers based on previous purchases D) gathering marketing intelligence about competitors E) building long-term customer relationships
Business
In determining whether a contract containing both a sale of goods and a service is a UCC contract or general contract, a majority of states follow the predominant purpose test
a. True b. False Indicate whether the statement is true or false
Business