For the relationship represented in the figure below, which of the following is true?
A) An employee can work in more than one department but does not have to work for any department.
B) A department must have at least one employee.
C) A department can have more than one employee.
D) An employee has to work for more than one department.
C
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Khokho's Coffee House was the first company to introduce flavored coffee in the global market. It sells coffee in several different flavors, such as blueberry, cinnamon, and cranberry, based on the flavors preferred in each country. In addition, it also customizes its promotion message to fit with local cultures. In this scenario, Khokho's Coffee House is involved in ___.
a. Product invention b. Promotion adaptation c. Global marketing standardization d. Product adaptation
Which of the following elements of the marketing communications mix consists of a collection of incentive tools, mostly short-term, designed to stimulate quicker or greater purchase of particular products or services by consumers, or the trade?
A) advertising B) public relations C) sales promotion D) events and experiences E) personal selling