An RSVP is:

A) Normally a suggestion, not required behavior

B) A French term asking you to respond to an invitation

C) Both A and B

D) None of the above

B

Business

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In comparison to the manufacturing economy of the 1960s, today's market involves a greater focus on all of the following EXCEPT which one?

A) market segmentation B) relationship marketing C) mass marketing D) targeting E) positioning

Business

Jessie, Inc. has 4-year zero-coupon bonds outstanding, which will pay $1,000 at maturity. The assets are valued at $900, ? = 0.25, r = 0.045, and the company does not pay a dividend. Using a Black-Scholes model, what is the yield on debt?

A) 4.68% B) 6.48% C) 8.46% D) 8.64%

Business