A firm that uses the Internet to provide detailed product information and the means for foreigners to buy offerings is using ________
A) modular architecture
B) direct marketing
C) lengthy distribution channels
D) internal marketing
B
Business
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Unlike advertising that establishes or maintains a company's identity, what touts the benefits of a specific good or service?
a. image advertising b. selective advertising c. product advertising d. advocacy advertising
Business
What is the benefit of using a change model?
A. It allows a change to be accepted into release more easily B. It allows the customer to bypass the normal change process C. It allows project teams to use the change process for project changes D. It allows predefined steps to be used when handling similar types of change.
Business