An annual publication that lists the top 25 marketing research firms in the WORLD is known as:

A) World's Top 25
B) The Honomichl Global Top 25
C) Research World's 25
D) The J.C. Snead Top 25
E) none; there is no such report available

B

Business

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A retailer seeks store loyalty, as well as greater channel control. Which branding philosophy should the retailer use?

a. manufacturer branding b. generic branding c. private branding d. mixed branding

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PaaS stands for ________

A) platform as a service B) public as accessible service C) protocol as a service D) private accessibility add-on service

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