In designing customer surveys it is a good idea to keep them short

Indicate whether the statement is true or false

TRUE

Business

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Creating a marketing database involves all of the following steps except ________

A) transferring raw sales information to a microcomputer B) enhancing consumer purchase information by overlaying it with demographic and psychographic information C) analyzing information in terms of a customer's activity over the life of the business relationship D) none of the above

Business

Open source software is not for commercial use

Indicate whether the statement is true or false

Business