An unproven statement or proposition about a factor or phenomenon that is of interest to the researcher is called a(n) ________
A) situation
B) incident
C) hypothesis
D) theory
E) relationship
C
Business
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Port Orleans Shipping markets different services to the tourism, defense, and trade segments. The firm designs separate offers for each segment based on their needs. This approach is called ________ marketing
A) concentrated B) differentiated C) individual D) mass E) local
Business
Is marketing more about supplying benefits or attributes? Explain your answer
What will be an ideal response?
Business