Port Orleans Shipping markets different services to the tourism, defense, and trade segments. The firm designs separate offers for each segment based on their needs. This approach is called ________ marketing

A) concentrated
B) differentiated
C) individual
D) mass
E) local

B

Business

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The procedure for summarizing metric variables in XL Data Analyst is identical to the one for summarizing categorical variables, except you will select "Averages."

Indicate whether the statement is true or false

Business

Which of the following describes an advantage of LinkedIn?

A) It was created by college students for college students. B) It facilitates quality introductions among business people. C) It provides comparative information on industries in NAFTA countries. D) It is a private exchange connecting buyers and suppliers. E) It allows approved partners to access a company's intranet.

Business