Price changes are useful for matching the level of demand to the capacity of a facility

A company's obligation to transfer goods or services to a customer for which the company has received or will receive consideration from the customer.

(a) continuing franchise fees (b) franchises (c) initial franchise fee (d) contract liability

A business plan ________

A) is a process for analyzing marketing strategies B) is a type of marketing audit C) can be used interchangeably with a marketing plan D) includes the decisions that guide the entire organization E) makes a SWOT analysis unnecessary