One of the six core challenges is: "Can we create a ________ which positions our product and/or service as the best solution to our targeted customers?"

You are in the redesign phase of a change initiative. You have just finished learning how customers conduct business effectively. Based on the change initiative process discussed in the text, you now need to:

a. Develop a sales strategy that defines how the company deploys its sales resources. b. Redesign the tactics used in selling the different type of customer base. c. Implement the changes immediately. d. Both a and b above. e. All of the above.

Problem orientation refers to an open-minded view of new ideas, behaviors, or solutions

Indicate whether this statement is true or false.