You are directed to study the actors close to the company, yet outside its internal environment, that affect its ability to serve its customers. What are you studying?

A) the macroenvironment
B) the microenvironment
C) the political environment
D) the social and cultural environment
E) the global environment

B

Business

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Which of the following statements about logistical alliances is true?

A. Logistical alliances are a variation of team selling B. From a customer's point of view, logistical alliances are less convenient than placing orders through salespeople C. Logistical alliances could potentially make salespeople redundant D. From the customer's point of view, logistical alliances are more time consuming than placing orders through salespeople E. All of the above statements about logistical alliances are true

Business

Sophia, a teacher from Vancouver, Washington, can compare her compensation to peers in the District of Columbia, where pay is much higher. According to equity theory, she should

a) adjust for purchasing power and local market conditions. b) Argue for a pay raise at her school. c) Consider her hierarchy of needs before acting.

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