In Maslow's Hierarchy, the need we have to feel that we are worthwhile and valued by others is called the

To launch their new wedding collection, a company puts up stalls at major shopping malls with cutouts of wedding dresses

A woman is able to stand behind the cutouts so that only her face shows, get pictures taken, and view the photographs to see how she looks in the dress. What element of planning does this process identify and why is it important? a) Audience; to maximize the reach and success of the campaign b) Situation; to set objectives only with proper understanding of the situation c) Strategy; to set effective guidelines for the overall campaign d) Tactics; to effectively implement the established objectives

The best way to control involuntary behavior is to ________

A) know your topic B) rehearse many times out loud C) realize that the nervousness will diminish after a few moments D) all of the above