Amazon's start of rapid delivery services in some U.S. cities is an example of which type of strategy?
A) Forward integration
B) Backward integration
C) Horizontal integration
D) Related diversification
E) Unrelated diversification
A
Business
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In the practice of ________, behaviorally targeted ads from one website follow an online shopper when he or she moves on to other websites
A) flanking B) remarketing C) cyber stalking D) stealth advertising E) unethical marketing
Business
A special form of guerilla marketing is stealth marketing, which uses surreptitious practices to introduce individuals to a product
Indicate whether the statement is true or false
Business