Provide an example of how a speaker might help an audience see that there is more than one way to achieve a desired goal

What will be an ideal response?

Answers will vary, but the answer should focus on how the technique helps the audience see that more than one path can be taken to reach a shared goal. For example, dealing with the problems of discipline and violence in schools could be addressed by saying, "We all want a safe learning environment. Some would seek to ensure this by placing metal detectors at the door, others by implementing a dress code or requiring all to wear uniforms, still others would have us increase the sanctions imposed on those who break the rules. The fact is all of this might be useful depending on the situation we face. One thing is clear, we want our children to be safe!"

Communication & Mass Media

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Most individualistic cultures use the spiral form of explanation in the speech writing processes

A. True B. False

Communication & Mass Media

Clever real estate agents in North America have long baked a loaf of bread in a house's oven before prospective buyers visit; this practice is based on which concept?

A. smell memory B. kinesics C. smell adaptation D. gustorics

Communication & Mass Media