A business that reaches out to customers to address their complaints is practicing which of the following?
A) Mediation
B) Proactive customer service
C) Standardized e-commerce
D) Personal selling
E) Reactive customer service
Ans: B) Proactive customer service
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What does a new-product strategy do?
a. specify the roles new products play in the organization's annual meeting b. link the new-product development process with the objectives of the finance department, the business unit, and the corporation c. describe the characteristics of products the organization wants to offer and the markets it wants to serve d. act as part of an organization's overall financial strategy
Federal rules governing the continuation of health care insurance after termination of employment
A) cover only the terminated employee. B) cover only the terminated employee's dependents. C) cover both the terminated employee and dependents. D) have been ruled unconstitutional by the Supreme Court.