How can the political dynamics of change by managed?
What will be an ideal response?
Managing politics can be accomplished in a number of ways including enlisting the support of key players, being consistent, and ensuring stability. It is important for managers to enlist the support of key players. Once pivotal individuals are identified, it is necessary to ascertain how the change will likely affect each of them, how each is likely to react to the change, and the methods available to influence them. Managers must also attempt to ensure consistency in words and actions. What managers say must be congruent with the actions taken or being reinforced. Finally, managers must build in stability. People can absorb only so much change at once. It is necessary to create stability during the implementation. This requires sending consistent messages to lessen uncertainty.
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A company or brand with a strong brand community displays the following characteristics, except:
A) rich and long tradition B) a unique position in the marketplace C) a positive image D) a high market share
For sales levels below the operating breakeven point, sales revenue exceeds total operating costs, and earnings before interest and taxes is greater than zero
Indicate whether the statement is true or false