In diagramming an argument, the term that refers to the rationale for linking the evidence to the claim is the:

The __________ takes one last moment to reinforce your main

ideas as well as to "wow" your audience. a. speech body b. source page c. central idea d. conclusion

The use of social media by British Petroleum in the wake of the Deepwater Horizon oil explosion was a classic example of __________ communication.?

a. efficient b. ethical c. viral d. crisis