Which of the following statements does NOT pertain to customers who are highly satisfied?
a. they tell more people about their experiences than dissatisfied customers
b. they become valuable customers
c. they are likely to purchase again and spend more in the future
d. they pay more attention to competitors' ads than dissatisfied customers
Answer: d. they pay more attention to competitors' ads than dissatisfied customers
Business
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What is the value of the expected dividend per share for a stock that has a required return of 16 percent, a price of $45, and a constant growth rate of 12 percent?
A) $4.50 B) $7.20 C) $3.60 D) $1.80
Business
What are the differences between "product-communication extension" and "product extension-communication adaptation" as strategies?
What will be an ideal response?
Business